Investible Nature Restoration

Wilderway

What happens when you make economy and ecology meet?

Brand strategy
Brand identity
Naming

What do you do when you realise nature restoration can really thrive if capital is used for the force of good? Exactly. You get the right people together and take a jump in the deep. Wilderway is a newly founded company and the first to use the power of capital to accelerate the force of nature, aiming to significantly scale-up European rewilding.

In a young category of carbon credits often described as the Wild West. Wilderway wants to shape a different narrative, showing there is a truly effective alternative which would benefit, landowners, companies and society. Starting from scratch we developed a bold new brand identity, name, tagline and website. The result cuts through the chaotic and noisy world of carbon credits and positions Wilderway as a serious and trustworthy but joyful force for nature.

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